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So Is this Boston or Las Vegas?

The Greater Boston Convention & Visitors Bureau is being threatened with legal action for using a slogan that resembles Vegas’s.

Ends up, what happens in Vegas doesn’t stay in Vegas, and Pat Moscaritolo is learning that the hard way.

 

Moscaritolo is the head of the Greater Boston Convention & Visitors Bureau, and two weeks ago, while on a trip to Las Vegas to promote Boston as a place for conventions, he did something that seemed like a great idea. He, along with other industry partners, went Boston-style wild and set up an elaborate booth emblazoned with the slogan “What Happens In Boston Changes the World.”

They even put the phrase on buttons and proudly wore them around Sin City.

Moscaritolo’s “escapade” didn’t go unnoticed, and trouble has followed him home.

He is now being threatened with legal action from his group’s counterpart, the Las Vegas Convention and Visitors Authority, unless Boston stops using its tagline.

 

Daniel Luzer is GOVERNING's news editor.